Hard-to-resist kittens are taking over the Ethereum network and as of now, they are currently responsible for 4% of the transactions taking place on the Blockchain. Unbelievable, but it’s true – a platform that is able to disrupt many industries is playing host to a viral cat game.
The game CryptoKitties just launched recently on November 28. However, it is already the second most popular application on the Ethereum network. The game’s premise is to collect many different cat cartoons with different characteristics or, as they call it, “cattitudes.”
After collecting the kitties, the “cattitudes” are then coded into a virtual genome where each cat displays their physical features, phenotypes, and depending on their genetic code, their genotype – and if this sounds like your high school biology class, it actually it. Players “breed” different cats together to create new cats with different and rare features, and there are four billion combinations to get.
And just like mobile apps and online games where you can buy swords or extra armor, rare cats can actually be traded in for real money with prices reaching as high as $5000 each. Unlike items in online games, however, these kitties last forever because they are actually discrete tokens on the Ethereum network. Even if the game developers disappear, the kitties the players have acquired will remain.
Technical Architect Dieter Shirley explains, “The CryptoKitties economy is entirely decentralized and impossible for the development team to manipulate. Anyone on the team with knowledge of the breeding algorithm is prohibited from playing.”
Marketing director Elsa Wilk also said, “Our approach to brand and marketing is, in part, a tongue-in-cheek critique of the ICO market today.”
With the cryptocurrency market reaching new highs weekly, investors have watched it closely. Observers look for the ICOs to get wanting to sell their tokens quickly for massive profits. With the serious mood of the cryptocurrency market today, CryptoKitties add a refreshing touch of humor to all the hype that the platform has been getting recently.
Today, as Bitcoin and other cryptocurrencies hold the eyes of investors in Wall Street, the Main Street may catch on to digital currency in the most unusual way possible – by using the Blockchain to collect and breed virtual kitties.